Givenchy Celebrates New “Voyou” Styles
This season, Givenchy expands its iconic Voyou handbag collection with exciting new designs. The lineup introduces a soft flap shoulder bag, the P’tit Voyou, a multi-buckle variation of the medium-sized Voyou in a striking vermilion shade, and the Nano Voyou, a miniature take on the classic.
Accompanying these new styles is a global campaign featuring Dutch model Julie Hoomans, shot by Paris-based photographer Tess Petronio. Set against the Parisian backdrop, the campaign highlights the Voyou as a symbol of both fashion and self-expression. Julie’s presence brings depth to the imagery, emphasizing how the bag complements both outfit and attitude, making it not just a luxury item but a personal statement.
First introduced with the Spring/Summer 2023 collection, the Voyou bag quickly became a favourite for its mix of refined and rebellious elements. For Fall-Winter 2024, the P’tit Voyou adds a feminine touch with its architectural design and soft patent calf leather, blending sleek lines with functionality. It features an adjustable strap for versatility and is available in black, vermilion, and silver laminated leather.
Also debuting is a one-off medium-sized Voyou in shiny tumbled leather with multi-buckle straps, showcasing its rock-inspired roots. Seasonal variations include a black maxi-croc version and an oxblood red option with a vintage patent finish, all embodying the effortless Parisian style.
The Nano Voyou offers a compact option for those who travel light. With room for essentials like a smartphone and cards, it comes in tumbled calfskin, black satin, or navy velvet, each adorned with signature hardware details.