AMIRI Introduces “The Pacific” Sneaker

AMIRI unveils “The Pacific” sneaker for Pre-Spring 2025, infusing classic athletic silhouettes with the brand’s Californian heritage. This new house icon debuts in both men’s and women’s designs, offered in two distinct styles with signature motifs. The first style features a sleek leather base with a Stars appliqué, available in white with accents of black or ocean blue for both collections, varsity red exclusively for men, and pale pink for women. The second style brings the Bones appliqué on a suede base with a gum outsole, offered in shades of black, chocolate, and sand.

Designed with AMIRI’s roots in mind, the “Pacific” sneaker effortlessly embodies California’s laid-back lifestyle and relaxed elegance. Each detail, from the tonal outsoles to the carefully chosen colors, reflects AMIRI’s vision of West Coast cool, blending an athletic edge with a contemporary, polished aesthetic.

Shot along the Pacific Coast Highway, the campaign captures the spirit of California that lies at the heart of this collection. The Pacific sneaker stands as a tribute to AMIRI’s Hollywood heritage, translating the energy and effortless vibe of the coast into a modern, wearable icon.