adidas and Mercedes-AMG PETRONAS F1 Unveil First Collection
adidas and the Mercedes-AMG PETRONAS F1 Team have unveiled their first collaborative collection, marking the beginning of a new era for motorsport fashion. Designed with a focus on performance and excellence, the collection merges sport-first technology with lifestyle aesthetics, creating a dynamic offering for both athletes and fans. The launch signifies adidas' deep understanding of athletic performance, applying its 75 years of expertise to the world of motorsport with a fresh, functional, and culture-driven approach.
The team wear has been meticulously crafted to support each member of the Mercedes-AMG PETRONAS F1 Team, including drivers, engineers, and mechanics, ensuring optimal performance during race weekends. The collection follows a central design story built around black, white, and the iconic Mercedes-AMG PETRONAS F1 Team teal, creating a unified look that extends from the track to the sidelines. Paddock wear for drivers George Russell and Kimi Antonelli leads the range, incorporating lightweight fabrics and adidas' AEROREADY technology to help maintain focus and composure under pressure. Mechanics’ apparel is designed for durability and flexibility, featuring tailored cuts, breathable fabrics, and reflective details to enhance visibility. Engineers are outfitted in technical polo tops crafted from lightweight, breathable materials, replacing the classic white shirt with a performance-driven alternative.
Beyond the team, the collection introduces an extensive fanwear range that seamlessly blends streetwear influences with motorsport culture. Loungewear, hoodies, tops, and t-shirts allow fans to express their support in style, while exclusive driver-specific pieces will be introduced later in the year. The collection also features a special selection of performance and lifestyle trainers, including the Ultraboost 5 and Supernova, designed for maximum comfort both on and off the track. Iconic Adidas sneakers complete the lineup, allowing fans to pledge their allegiance effortlessly. A variety of technical and lifestyle caps round out the collection, offering an easy way to showcase team pride.
The full range is now available online and at select adidas retailers worldwide.
