Born Outside Italy Launches Exclusively in the GCC

The latest fashion label, Born Outside Italy, originating in the UAE, has recently debuted its exclusive launch in the GCC.

Described as embodying a blend of refined elegance, Italian craftsmanship, and bold street culture, the brand introduces a style termed 'street quiet'. The approach aims to cater to diverse lifestyles, offering garments designed for everyday wear as a means of self-expression. Drawing inspiration from a mix of Japanese and American streetwear, the brand presents a collection characterized by its understated color palette and enduring materials.

Founded by Alfredo Bandini and Daniele Pe, Born Outside Italy is born from their mutual passion for streetwear and understated luxury. Their vision emphasizes fashion as a tool for individual empowerment, advocating for freedom of expression and celebrating independence.

Alfredo Bandini, Founder of Born Outside Italy, comments: “Born Outside Italy is not just a brand, it's a mindset — an invitation to break free from the conventional. We believe in a world where everyone is free to express, create, and challenge the status quo and we’re super excited to bring our journey to life."


Priced at AED 2,250 AED per pair, the debut collection includes the launch of SNEAKER 001, available to the UAE now, through the brand's website and exclusively at SVD Middle East, Dubai Design District. Crafted by skilled Italian artisans with comfort as a priority, these sneakers draw inspiration from 90s street culture, featuring contrasting colors and unique hex nut-shaped soles for a lighter feel. Each pair is meticulously crafted from premium materials such as calf leather and suede and is presented in a custom-designed tote bag.

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