Tryano Launches Spring’s Fiesta Campaign
Tryano has kicked off its Spring’s Fiesta campaign, running from April 7 to May 10, with a fresh focus on Latin American-inspired fashion, colour, and community. The campaign brings together fashion, music, and culture in a month-long celebration designed to energise the season.
Spring’s Fiesta introduces a curated selection of new brands across womenswear, menswear, kidswear, accessories, beauty, and home. Highlights include debuting labels such as Kleid, Peixoto, No Pise La Grama, Feito Brasil, Veja, Nannacay, and Especia—each bringing bold prints, vibrant tones, and easy silhouettes that echo the laid-back spirit of summer.
Throughout the campaign, in-store activations will offer an interactive layer to the experience. Shoppers can expect a tropical-inspired coconut pop-up, floral headpiece and bracelet-making workshops, and Latin-themed kids’ face painting sessions. These activities are designed to make visits feel festive and engaging.
Visually, the store will reflect the essence of a Latin summer. Expect colourful tile backdrops, fruit-laden baskets, and lively window displays. With tropical scents and curated playlists filling the space, the store will double as a sensory destination.
Spring’s Fiesta is available in-store now until May 10.