Aesop Launches “Virēre” Eau de Parfum

Aesop’s Virēre Eau de Parfum evokes a serene reverie, transporting the senses to moments spent beneath sunlit trees, with leaves rustling in a fragrant breeze. The name Virēre, derived from the Latin for 'to be green' or 'to be full of life', captures the vibrant essence of the scent, rooted in nature's restorative power.

Fragrance collaborator Barnabé Fillion drew inspiration from Mediterranean holidays, recalling simple, replenishing moments — from cycling through orchards to enjoying morning tea beneath fig trees. With notes of bergamot, fig, and green tea, “Virēre” belongs to the fresh fragrance family while offering complexity and depth.

Mirroring the way memories surface in unexpected ways, “Virēre”'s intricate blend of notes defies the conventions of traditional fresh scents. Galbanum and petitgrain provide a green opening, brightened by sparkling bergamot. The heart reveals warm, herbaceous depths with green tea, mastic, and pink pepper, evoking the freshness of fig-infused tea. Cedar, green maté, and hay anchor the fragrance, adding a rich, woody base with a touch of mineral freshness.