The New Originals SS21: 'Brain Games'

Jan 30

‘Brain Games’ is The New Originals’ SS21 collection. A themed collection, shining light on the magic world of brain games. The narrative of thinking out of the box encourages one to explore and experiment, take risks, and engage with the random. These thinking-ways are trained with various brain games, like chess, which is a sport that stands close to the brand.

The graphic drawings in the collection embody the spirit and history of a selection of these games, complemented with additional designs as the TNO Chessboard. Newly added styles, as the TNO Jeans and ‘Dots-on- Dots’ monogram series, accessories as the 9-Dots messenger bag are introduced in the collection. Carryover styles return in seasonal colors, as the ‘Creatives Are The New Athletes’ series and the existing styles of trousers (f.e.: Carota and Carota Mid eld - more information in collection book).